Official Bio: Ben Grossman
(prefer my informal bio?)
Ben Grossman (www.ben-grossman.com) is an advertising, marketing, and social media strategist. He lives and works on the edge of integrated marketing communications, where his passions for social media, trends, and creativity serve to further his quest to define the future of marketing. As a passionate professional and digital native himself, Ben’s unique blend of traditional marketing knowledge, combined with his expertise in innovative trends, has made him a sought after speaker, campaign strategist, and consultant.
In the past, Ben has worked with both agencies and clients, engineering integrated marketing campaigns with a heavy emphasis on social media and multi-dimensional integration. His experience with brands, such as Hollywood Tans, Prime Retail Outlets, Carnival Cruise Lines, Quick Chek, Reebok, AOL and Wachovia, covers areas ranging from pitch, to research, to strategy, to execution. Ben currently works as an Interactive Strategist at Oxford Communications.
